Upcoming Meeting

Blooming with Books Silent Bid Fundraiser

 

Don't Forget the Marketing

There are many ways that indie authors can market their books today, reaching out to hundreds of millions of potential readers with a small investment of cash, as little as $10 in some cases, and some requiring $100 minimum or more. It depends on how prominent you want your ad to be and how long you want it to run. Per-click ads on sites like those noted below are the best marketing friend an indie author can have.

If you've been wondering what options are available to you, in addition to those trusted standards like magazines and newspapers, you may want to consider online ad campaigns on sites like Goodreads, and on social media sites like Facebook. There are also high-impact options like Google Ad Words that can get your books in front of hundreds of millions of people. And don't forget to talk to your local newspaper about an online ad for their website. They may cost a bit more, but they are key to reaching local as well as more distant readers.

Check into advertising on sites and in groups that are focused on your target audience. Most sites offering advertising options will permit you to select your daily budget amount, the price to be deducted from your prepaid advertising budget amount, and the duration you want your ad to run. And, most sites providing paid advertising options also provide data that can help you target your future ads more effectively. And, you may want to approach other indie authors and consider swapping linked ads on their space for placing an ad for their book(s) on yours.

And, most importantly, don't forget to put ads for your books on your own website and link those book covers back to where those books can be purchased, i.e., your Createspace e-store, Amazon, Barnes & Noble, Books-a-Million, etc.


Here are a few articles that will provide some insights into online advertising. Remember, producing the book is only one part of a successful outcome in the whole writing + publishing equation.


Publishers Weekly Articles
Google Ads 101: A Guide for Indie Authors
Facebook Ads: A Guide for Indie Authors
Goodreads Ads for Indie Authors

Bookworks.com
Targeted Book Advertising Strategies for Indie Authors

Regardless of what means you choose for advertising your books, it's important to do your homework, and don't feel locked in to just one site. Spread the word about your book by doing ad campaigns on a variety of sites. You'll be surprised what increased sales you may see from a very small initial investment.


Happy advertising - Susan.

Thanks For The Support!

Photo by Jennifer Seipel, Maryville Hy-Vee

The Maryville Chapter of the Missouri Writer's Guild would like to thank everyone who attended the book sale & signing and purchased books and stopped to pick up brochures and chat with the authors. It was a very busy day and we're glad you have taken such an interest in the works of local authors.

We particularly want to thank Hy-Vee, Darren and Karla, for providing space for our group to hold the book sale and for the encouragement and support for local authors. And particularly Jennifer Seipel for helping with getting the video posted.

We are grateful to Nodaway News Leader reporter Kathryn Rice and Maryville Daily Forum staff writer Tony Brown for publishing the interviews and information concerning the event as well as the articles about local authors and their books. We know many people read your publications and commented to us that they saw the articles in your papers.

We want to thank the Nodaway County Historical Society Museum for their support of local authors, and for providing another venue for folks to purchase books. We trust your bake sale fundraiser was a great success Saturday (I snagged my share of goodies!). We are looking forward to your military exhibit on December 7, and your reopening in the spring of 2017.

We also want to thank Minnie Lane, Maryville's newest gift and collectibles shop at 112 E. Third Street, owner Melody Blair, for carrying books by local authors. We hope your new business is a great success!

Writers in attendance were: Don & Sue Nothstine, Amy Houts, Irene Alexander, Lee Jackson, and Susan Cronk. 

Upcoming Author Book Signing/Museum Fundraiser

Special Exhibit, Local Authors, and Yummy Treats!

There will be a Christmas bake sale, coffee shop, and author event at the Nodaway County Historical Society museum on Saturday, December 5th from 9am-3pm. Come enjoy visiting with your friends while you enjoy coffee and cinnamon rolls. Visitors can purchase homemade baked goods like cookies, candy, pies, and other goodies and take a stroll around the museum to see exhibits on many topics, such as women in Nodaway County, a Presidential campaign button collection, and cameras, mule and horse-raising families in the region, and new displays in the music room.

Several local authors will be there to sell their books. A portion of proceeds go to the historical society. These local authors will visit with readers during the following hours, and other authors may be added at a later time. Larry Anderson will be there for the whole event, Amy Houts from 9 to 10, Susan Cronk, Sue Nothstine, and Irene Alexander from 10 to 12, Jason Offutt from 1 to 3, and Bob Bohlken from 1 to 2.

You also can enjoy a new special exhibit titled "Dark Happenings in Nodaway County," created by Catherine Gast, a senior Public History student at Northwest Missouri State University. Under the direction of Dr. Elyssa Ford, the Public History program director, Gast has put together an exhibit showcasing some of Nodaway County's famous crimes. More than just highlighting these events and their gruesome nature, this exhibit explains what led to the killings, how the community reacted to them, and the way in which these crimes have impacted the area. Gast will be at the museum from 10 to 1 to talk about her exhibit and answer any visitor questions.

All proceeds from this event will benefit the museum, and donations are always welcome, as the museum receives no tax support and relies on volunteers and donations. The museum will close for the winter to save on utility costs following this event. If you are unable to attend this event, please visit when the museum reopens March 1, 2016. Regular hours are 1 to 4, Tuesdays through Fridays and other times by appointment. The museum is located at the corner of Walnut and West First Streets in Maryville, MO. Call 660-582-8176 or 660-582-8687 with any questions.

Maryville Authors Sign Copies at Hy-Vee Store

Maryville area authors were graciously hosted at the Maryville Hy-Vee store on Saturday, April 25, 2015. Everyone had a great time. Here are just a few pictures from the store's Facebook page.

Author Nancy Lantz signing a book. 

Author Carol Coffelt

Author/Publisher Lee Jackson

Author Bob Bohlken and wife, Mary.